I solicited inputs & requests from our CRO, CEO & CFO to help build our marketing plan. Then presented it to both our exec staff as well as to all our employees via our monthly all hands call

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What's the best way to build agility into my marketing strategy?

People & Leadership Peer Insights Strategy & Architecture

Bill TalbotCMO at OpsRamp in Softwarea year ago

I've always found it easier to be agile in marketing execution guided by strategy. If you want flexibility in a marketing strategy, I'd suggest being judicious with your budget and resources and doing as much test ...read more

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I'm struggling to keep my sales and marketing departments aligned. How are others navigating this? What's the first thing I need to do?

Team & Organizational Design Culture & Values Talent Management & Performance

Bill TalbotCMO at OpsRamp in Software2 years ago

I have weekly syncs with our CRO (Head of Sales) to update each other on progress of initiatives & campaigns, discuss & resolve issues, and brainstorm ideas for things we can try to improve results. We (Marketing) ...read more

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What is the best advice you can give in exactly 4 words?

Bill TalbotCMO at OpsRamp in Software3 years ago

Work on your mindset!

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Bill Talbot

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Who is responsible for driving digital transformation initiatives at your organization?

For leaders of marketing teams (VPs, CMOs), what do you see as the biggest competency gaps that you need to build for the future? On the flip side, what competencies do you see as becoming less valued?

What advice might you give to an individual contributor on a marketing team who feels detached from senior leadership?

If you are in a B2B business, what marketing channels are working for you best (and worst) these days in bringing quality leads? Given the developing economic crisis and budget constraints from your potential prospects.

What is your primary motivation for attending physical conferences? We used to go to get new research and learn something new, but for the last three years, we got most of the information virtually. For me, it's networking with other people. What about you?

My top marketing goal for 2023 is to make our marketing/sales journey more customer-centric. What are some strategies you've implemented to ease the customer journey and improve CX outcomes?

What are some tools you’ve used to foster collaboration, enthusiasm, and camaraderie on your marketing team?

How have other marketing leaders communicated their marketing strategy and attain buy-in from their teams and stakeholders?

What's the best way to build agility into my marketing strategy?

I'm struggling to keep my sales and marketing departments aligned. How are others navigating this? What's the first thing I need to do?

What is the best advice you can give in *exactly* 4 words?

Engagement Stats

Content Bill is Following

Who is responsible for driving digital transformation initiatives at your organization?

For leaders of marketing teams (VPs, CMOs), what do you see as the biggest competency gaps that you need to build for the future? On the flip side, what competencies do you see as becoming less valued?

What advice might you give to an individual contributor on a marketing team who feels detached from senior leadership?

If you are in a B2B business, what marketing channels are working for you best (and worst) these days in bringing quality leads? Given the developing economic crisis and budget constraints from your potential prospects.

What is your primary motivation for attending physical conferences? We used to go to get new research and learn something new, but for the last three years, we got most of the information virtually. For me, it's networking with other people. What about you?

My top marketing goal for 2023 is to make our marketing/sales journey more customer-centric. What are some strategies you've implemented to ease the customer journey and improve CX outcomes?

What are some tools you’ve used to foster collaboration, enthusiasm, and camaraderie on your marketing team?

How have other marketing leaders communicated their marketing strategy and attain buy-in from their teams and stakeholders?

What's the best way to build agility into my marketing strategy?

I'm struggling to keep my sales and marketing departments aligned. How are others navigating this? What's the first thing I need to do?

What is the best advice you can give in *exactly* 4 words?

What is the best advice you can give in exactly 4 words?

What is the best advice you can give in exactly 4 words?