Which of the following do you think emerging technologies are most useful for?
Redefining business goals24%
Optimizing current business goals60%
Setting additional business goals13%
Other
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Corporate Strategy and Business Development Consultant in Consumer Goodsa year ago
What does it mean to optimize current business objectives? It reminds me of Eliyahu Goldratt's book The Goal. Using new tools to improve current business goals is likely to produce poor results. These goals were created without the use of these tools, and even if they can be directly correlated, you are limiting the tool's potential by tying it to old goals. Dream and design bigger than the loudest voices, and you'll be on to something.