What tools are other companies utilizing that help in gathering/curating employee culture stories to reflect how culture values are lived out daily?
Storytelling Workshops: We brought in a professional storyteller who conducted workshops for nominated employees, teaching them how to craft and share compelling stories. These employees then wrote their stories, which were reviewed by the storyteller. The stories were collected and shared internally as well as on our website.
Culture Stories Channel: We established an internal team's channel that encourages employees to continuously share culture stories. They earn points for each publication, and the best stories are showcased on our website.
E-Learning Videos: To ensure a common understanding of our values and culture, we created e-learning videos accompanied by basic assessments. These resources help all employees understand how our values manifest in their daily activities.
These are just a few of the steps we've taken to strengthen our cultural fabric. I'd be happy to discuss further actions and insights if you're interested.
Hello, Amrita and Happy New Year!
I love the storytelling workshops that you hosted. It's a fabulous idea!
Could you tell me how you found a professional storyteller? Was the workshop virtual, hybrid, in-person? Also, what do the employees do with the points the accumulate?
Hi Sarah, yes we found a professional story teller, he conducted a virtual workshop for us and also guided how to translate an event into a story. Right after the workshop we started collecting stories and few stories were shared with the story teller to get those reviewed and edited. From there on we created teams channel and requested employees to share their stories. Our marketing team also attended the workshop and knew how to edit stories and every story that was posted Marketing edited and posted. Let me know if you have questions.
Platforms like Vimeo or YouTube can be used to create and share video stories that capture cultural moments and achievements.
Some organizations have self-made custom mobile apps.
*Community Platform (we used Mighty Network) - encouraging employees to share how they 'lived the values' in their work through posting prompts.
*Employee Recognition programs where employees could nominate their peers for being representative of culture/values and sharing their stories.
*Spotlighting Culture Carriers/Ambassadors and showcasing the behaviors they demonstrated; as part of their 'spotlight' they would tell a story related to carrying out a specific company value.
Hope that helps! I'd be happy to dive into more specifics if it would be helpful.
Sharing a bit of what I did in the recent past when I was leading the culture transformation at a market level. I had different work streams for e.g., Culture Ambassadors, Engagement Campaign Team, Values in Action program office etc.
One critical part of our culture change management strategy was on 'Bringing our values to life through storytelling' to nurture the culture. In a way to recognize the early adopters.
How did we do (some examples):
a) We had new early career employees who want to share their stores connected to our values. We played out those videos during our visits to universities. This is to bring a sense of pride for these employees and at the same time informing the potential talent that we stand up on those values
b) We had a monthly appreciation week connected to values and behaviors. The cards were accessible like phygital - meaning both physical and digital cards were available for employees to appreciate colleagues who displayed the values / behaviors. Physical Cards typically run out at the counters.
c) We had a communication campaign every Friday (We called it as Feel Good Fridays) on an article from an employee sharing his / her experience on a value / behavior being demonstrated by someone else and how it contributed to the performance (impact). This created a viral movement since many wanted to get featured.
More than the tools in place, it's about knowing where the stories are and how can we capture those where the employees take the lead.
Hope what I shared helps! All the best in your journey.
Regards,
Metzen