What's the best way to sell to IT execs when they're not interested? Any great stories out there?
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CIO, Senior VP in Finance (non-banking)5 years ago
Patience is key. Stop calling and emailing incessantly, that's an instant deletion. Once a month contact at most. Make sure your message is clear initially, don't want for a reply. Most of all, make sure you are sending the email to the right person, I can't tell you how many emails and calls I get and they get my name wrong. You are immediately out of the running if that happens. Senior Director Enterprise Applications in Software5 years ago
The best way to sell IT execs is to demonstrate their alignment to the CEO staff or board of directors. When an IT exec understands that they will have an overall influence on the business and how to align IT to the business with a seat at the table, they will be more likely to consider the position relative to other roles in the organization. Vice President & Chief Information Security Officer (CISO) in Software5 years ago
Understand my business. Understand the gaps and your value. Understand that I don’t want emails and calls daily. CIO in Consumer Goods5 years ago
Alignment to customer business is key, do not spam and do blind chase. Connect with precise understanding and that works well. IT Executive in Healthcare and Biotech5 years ago
Trying to sell when you don't know me or my business is a quick way to lose my attention. Do your homework. Show the value of what you have to offer in my business terms and relate it tothr value I can contribute.