What frameworks and models are essential for guiding your product innovation process?

Process Management
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CPO in Travel and Hospitality10 months ago
We use some combination of: Design Thinking, Lean Startup, Jobs-To-Be-Done (JTBD), with underlying Agile (Scrum and Kanban) as the way we operate and Business Model Canvases to size/scope/communicate during the discovery phase.

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Senior Vice President of Product Management in Software10 months ago
In my product innovation process, I heavily rely on Design Thinking for its user-centric approach and the Lean Startup methodology for its rapid testing and learning. Agile Methodology is key for its adaptability in development, while the Jobs To Be Done framework keeps me focused on what truly matters to our users. The Kano Model is invaluable for feature prioritization based on customer satisfaction, and SWOT Analysis grounds my strategy in reality. These diverse frameworks help balance creativity with practical execution, ensuring our innovations align with our overall business strategy.

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