What cross-training/knowledge look like on your marketing team(s) today?
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Director of Analyst Relations in Software2 months ago
I wouldn't call it cross-training per se, but we do have educational sessions such as webinars or virtual lunches where we'll create awareness of functions with other teams outside of marketing. Inside of marketing, we participate in monthly calls to share information and evaluate program progress and discuss processes that may or may not be working.CMO/ Head of Marketing in Services (non-Government)2 months ago
Knowledge sharing should be a continual and dynamic process that’s embedded in the company culture. Leverage preferred communication channels to make sharing insights quick and easy, integrating this practice into the company culture. From team meetings and all-hands sessions to Slack or other messaging forums, ensure that knowledge flows seamlessly and is recognized and rewarded by leadership, fostering an environment of constant learning and collaboration.